Her is a project that resulted in a complete web redesign for an international Marketing and Social Media Consultancy.
Carmen Contreras is a digital marketing expert and film maker. She is based here in Leigh-On-Sea and in Spain. Her clients include property management companies, publishers and retail outlets. Carmen wanted a sleek, simple, clean website in English and Spanish for her international market. Click to find out how The Web Hive helped Carmen interact with her clients.
Context & Challenge
Carmen wanted to drive her clients to her website and her very popular business blog. She wanted to bring together this blog, her social media feeds and her contact details all into one simple, clear design.
Carmen created a new brand palette and I embedded this into the design of her new site. The result is bright, bold but classy, just like the lady herself.
Carmen’s old website wasn’t responsive at all. You could hardly see the images and text on a mobile device. They needed a fully responsive site so wherever her clients were around the World they can access the site easily.
Rebuild From the Inside Out
The old site was written in a now ancient web developer language which meant that every change the owner wanted to make had to be done through her out-of-date content management system, which was overly confusing and complex to navigate.
SPANISH / ENGLISH CONTENT DELIVERY
Carmen wanted to offer her Spanish and English clients her website content in their own native language.
I gave the business owner a choice of suitable designs, worked with her to create the look and functionality she wanted and transferred over all her previous content including her popular blogs. I created and connected her social media accounts and connected her Email Opt-in system so visitors could sign up easily. I created a multi-lingual site so that those who browsed the internet in their native Spanish were immediately presented with a Spanish version of the site.
The owner was over the moon with the impact her new website had on traffic to her site and the positive feedback from her current clients on how easy the site was to navigate.
AND all for a low-cost investment!
Steph took my old, un-friendly site and gave it a complete makeover. My clients love it and so do I! Steph was easy to work with and full of helpful ideas to make my site attractive and easy to use.Carmen Contreras